The Evolution of Teeth Whitening course will help dental professionals understand the key factors in successfully offering an all-around whitening solution to their patients. Dr. William L Balanoff will detail the past, present, and future of teeth whitening. From its early beginnings to the evolved hybrid system options of today that practices should be offering to patients. Teeth whitening is the #1 requested dental procedure and most dental practices avoid it. Why? Dentists and dental professionals are responsible for the care of a patient’s oral health. A brighter and whiter smile is part of that responsibility. The proper place for brightening and whitening a patient’s smile is in a dental office. So why is OTC teeth whitening a multi-million dollar business? Is it because dental practices do not have an evolved treatment system that fits the needs of the patient and practice? Learn how and why YOUR dental practice must evolve with technology to provide patients a brighter and whiter smile.

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In this class, you’ll learn the exact strategy Dr. Terri Pukanich used to grow her practice by $1 million in just one year without seeing more patients or working more hours. She’ll walk you through the five critical shifts that transformed her office into a self-managing practice, where systems run smoothly, the team takes ownership, and the business grows without constant oversight. If you’re ready to lead with clarity, reduce stress, and create a practice that works for you (not the other way around), this class is for you.

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Dental office design is about much more than how many ops you have and where they go. Each element, from reception through checkout, must relate to the others in a way that increases work-flow efficiency and puts your patients at ease. It’s remarkably easy to screw this up! This webinar will touch on the basics of how smarter office design can improve your practice productivity while increasing patient retention… two pillars that drive revenue and profits.

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